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DGC Roundtable: SnapChat & Hot Apps
The DGC Roundtable is moderated by our Fall Intern, Jamie Kurke. The early buzz around the DGC bullpen this week stemmed from Yahoo’s investment in SnapChat. With the latest app to be acquired/invested...
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DGC Roundtable: Remembering Oscar de la Renta
The DGC Roundtable is moderated by our Fall Intern, Jamie Kurke. On Tuesday, Oscar de la Renta passed away. To honor his memory and the huge impact he made on millions of lives, this week’s question...
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DGC Roundtable: Halloween Marketing
The DGC Roundtable is moderated by our Fall Intern, Jamie Kurke. Seasonal marketing kicks into overdrive this time of year, including storefronts with skeletons and commercials for candy. That’s right,...
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‘Perspectives’ on Work/Life Balance from DiGennaro’s CEO
“Uneasy lies the head that wears the crown,” Shakespeare wrote. As CEO of the 35-person NY based agency, with outposts/partnerships in Los Angeles, London, Mumbai and Sydney — DiGennaro still manages a...
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DGC Rountable: 4th Annual Scavenger Hunt
The DGC Roundtable is moderated by our fall intern, Jamie Kurke. Each fall, the DGC team hosts their annual scavenger hunt. The team breaks out into teams and treks out for an afternoon running around...
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Creating a ‘Love Culture’ that’s Built to Last
“The first rule of building a ‘love culture,’ is to love what you do.” That’s how Roy Spence, Chairman/Founder of GSD&M and Founder of The Purpose Institute kicked off his discussion on “Right...
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Eulogy’s Ann Wiltshire Spends a Week at DGC
The first time Ann Wiltshire visited New York from her native England, she was 13, and it was the dead of winter. In April 2015, she returned to the city to work for a week here at DiGennaro...
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To PR a ‘Mockingbird’
Today’s release of Go Set a Watchman, Harper Lee’s second book following the American staple of literature To Kill a Mockingbird, signifies a landmark in a widely considered “dying” industry of book...
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Spirits Brands Want to ‘Drink Up’ Your Data
The Internet of Things continues to insert itself into aspects of our lives we could never have imagined. Take the spirits industry where brands are developing “connected” bottles to monitor when,...
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Burger Battle: What’s the Best Local Burger Joint?
At DGC our passion for PR might be overshadowed by our passion for food.. This week we decided to pit local burger spots against each other and see which location came out on top. Turns out, it wasn’t...
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